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Decision No.
2 of 2005 Concerning Advertising by Knowledge Village Licensees
I, Ahmad
Binbyat, Director General of the Dubai Technology and Media Free
Zone Authority
After perusal of the Dubai Technology and Media Free Zone
Licensing Regulations 2003 and Regulation 18.2.3, Regulation
18.2.4 and Regulation 19 thereunder, hereby issue the following
decision regarding advertising by licensees registered as
universities and academic service providers in Knowledge Village
under Licence Segment 3.1 and Licence Segment 3.4 respectively
as set out in Decision No. 4 of 2004 (or the equivalent licence
segments in any future updated decision).
1. Licensees
holding a Licence as an University under Segment 3.1 of
Decision No. 4 of 2004 concerning Licence Categories (or the
equivalent segment in any future updated version of that
Decision) (hereinafter "Universities") and Licensees holding a
Licence as an Academic Service Provider under Segment 3.4 of
Decision No. 4 of 2004 concerning Licensing Categories (or the
equivalent segment in any future updated version of that
Decision) (hereinafter "ASPs") shall each be subject to the
following requirements with respect to placing of any
"Advertisement" (as that term is defined in Regulation 19 of
the Dubai Technology and Media Free Zone Licensing Regulations
2003 (the "Licensing Regulations")).
2. Prior to the placement of any Advertisement, Universities
and ASPs must obtain approval from Knowledge Village with
respect to the content of any Advertisement, such approval not
to be unreasonably withheld by Knowledge Village. Universities
and ASPs shall seek approval in writing from Knowledge Village
for all such Advertisements at least forty eight (48) hours
prior to the proposed date of publication of any
Advertisement.
3. All Advertisements by Universities and ASPs shall contain
the Knowledge Village logo ("KV Logo") on the top right hand
side of the Advertisement in a manner proportionate to the
example set out in Schedule 1 to this Decision. For the
avoidance of doubt, no rights or entitlement whatsoever in or
to the KV Logo are granted to Universities and ASPs by way of
this requirement and all intellectual property rights in the
KV Logo remain with Knowledge Village.
4. Failure by any University to comply with the requirements
of this Decision as set out in Clauses 1 through 3 above, will
lead to the imposition of a fine on the University by the
Authority in the amount of United Arab Emirates Dirhams Fifty
Thousand (AED 50,000.00) per occurrence of a breach (the
"Fine"). The University shall pay the Fine within thirty (30)
days of written notification by the Authority of the
imposition of the Fine. Failure by the University to so pay
the Fine within the thirty (30) day period prescribed will
lead to suspension of the University's licence by the
Authority by virtue of Regulation 10.1.2 and Regulation 10.1.5
of the Licensing Regulations for a period of thirty (30) days
("Suspension"). During Suspension, no further services will be
supplied by the Authority to the University including, without
limitation, visa services, provision of utilities and similar
services, and approval of any Advertisements. Where Suspension
is imposed upon an University under this Clause 4, then the
Fine is increased to an amount of United Arab Emirates Dirhams
One Hundred Thousand (AED 100,000.00) (the "Increased Fine").
Failure thereafter by the University to pay the Increased Fine
within the Suspension will, at the completion of the period of
Suspension, lead to a cancellation of the licence of the
University under the provisions of Regulation 10 of the
Licensing Regulations.
5. Failure by any ASP to comply with the requirements of this
Decision as set out in Clauses 1 through 3 above, will lead to
the imposition of a fine on the ASPs by the Authority in the
amount of United Arab Emirates Dirhams Ten Thousand (AED
10,000.00) per occurrence of a breach (the "Fine"). The ASP
shall pay the Fine within thirty (30) days of written
notification by the Authority of the imposition of the Fine.
Failure by the ASP to so pay the Fine within the thirty (30)
day period prescribed will lead to suspension of the ASP's
licence by the Authority by virtue of Regulation 10.1.2 and
Regulation 10.1.5 of the Licensing Regulations for a period of
thirty (30) days ("Suspension"). During Suspension, no further
services will be supplied by the Authority to the ASP
including, without limitation, visa services, provision of
utilities and similar services, and approval of any
Advertisements. Where Suspension is imposed upon an ASP under
this Clause 5, then the Fine is increased to an amount of
United Arab Emirates Dirhams Twenty Thousand (AED 20,000.00)
(the "Increased Fine"). Failure thereafter by the ASP to pay
the Increased Fine within the Suspension will, at the
completion of the period of Suspension, lead to a cancellation
of the licence of the ASP under the provisions of Regulation
10 of the Licensing Regulations.
This Decision shall come into effect on the date of its
issuance.
Ahmad Binbyat
Director General of the Dubai Technology and Media Free Zone
Authority
Issued in Dubai on 1 June 2005
Schedule 1
This illustrates the
proper usage of the partner logo in the companies
stationary
Clearance
The logo should always be confined within a white box as
per the specified clearance
Placement and usage
The logo should be placed always on the top right-hand
side of the all the stationary
Letter Heads
1. Never change the colour of the white background
2. Never change the location of the logo Letter heads |
Letter Heads
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